Lufolia is opening its first store at Ikebukuro Tobu.





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At Ikebukuro Tobu
Lufolia is opening its first store.



Lufolia is opening its first store in a Tokyo department store.






Now that we've decided to open a store,
My store manager from when I worked as a beauty consultant,


Seniors, juniors,
and
To our customers at that time,


For the first time in years,
I sent a message saying, “It’s been a while.”



Then,
One after another, the responses came back:


"I'll definitely go."

"I look forward to meeting you."

"I'm rooting for you."


They were all such warm words.

After receiving replies from everyone,
As I read the message,
It really touched my heart.


Rie Kamiya, CEO of Ruforia, During Her Time as a Beauty Consultant



I also keep in touch with my friends from high school
We've been friends for over 30 years.

Previously,
My husband wanted to marry me
One of the reasons I decided to do this was,

He said something like this.

"Rie is here to stay"
"Because he's the kind of person who has relationships with others."

At the time, I didn't think about it very deeply
I hadn't thought about it, but,

Now I understand what that phrase means
I think I understand a little bit.


When you start a business,
Titles and positions,
Sales, profits, profit and loss statements, etc.,


We tend to focus too much on the numbers.

However,
What really matters is,

Invisible to the eye
"Trust Balance"
That might be the case.


Trust balance is like money
It doesn't happen overnight.






Keeping your promises.

Treating others with care.

It's not about gain or loss, but rather,
Cherishing the bonds we share.

If you'd like to support us,
Expressing gratitude.




It is those small, incremental steps that,
No matter how many years go by,

"I'll come see you."

A relationship where people say, “You’re the best!”
They'll build it for us.


It is,
It's a treasure that money can't buy.



Business isn't about selling products; it's about,

"Who do you want to buy from?"

We're living in an era where people are chosen.


That's why, before focusing on sales,

Someone who can build up a track record of trust
That is what I hope to achieve.


Okinawa-based cosmetics brand Rufolia Opens a Store in Tokyo


The opening of our new store at Ikebukuro Tobu is,
It is a place to sell products, and at the same time,


All the feedback we've received so far
When connections and trust take shape
It’s also something that came back to me.


Because we were apart—in Okinawa and Tokyo—
With everyone I’d lost touch with...


It looks like it might also become a place for reunions.



In both life and business,
My greatest asset is"People"It is.


Going forward,
Cherishing Every Connection
We will continue to build on this.


I look forward to meeting everyone in the Kanto region
I'm looking forward to it.

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